Hard selzer is a sub-category of the low-alcohol wine market, and its characteristics mainly include the following aspects:
Alcohol content: The alcohol content of hard selzer is usually between 3-8 degrees, which belongs to the category of low-alcohol wine.
Main ingredients: The main ingredients of hard selzer include water, vodka (or other spirits such as whiskey) and carbon dioxide. It produces a champagne-like bubble effect by adding carbon dioxide to low-alcohol blended wine.
Taste characteristics: hard selzer has slight bubbles, tastes cool and refreshing, and tastes slightly sweet. Its alcohol content is relatively low, generally only a few degrees, giving people a hazy feeling of tipsiness.
Health and fashion: hard selzer advocates a healthy and trendy lifestyle, usually does not contain sugar and 0 pigments, which meets the needs of modern consumers for healthy drinks. At the same time, its fashionable color changes and rich taste have also made it quickly become an indispensable part of the European and American bar entertainment industry.
Origin and development: The history of hard selzer can be traced back to the 1960s, when the drinking method of soda water with vodka became popular. In the late 1990s, Anthony von Mandl created the first alcoholic sparkling drink, which is considered to be the prototype of hard selzer. In recent years, hard selzer has gradually become popular around the world, especially in Australia, New Zealand, South Korea, Southeast Asia and the United Kingdom.