This is a 355ml ready-to-drink vitamin C beverage filled into a full-color printed sleek aluminum can. It is fortified with vitamin C and flavored with canistel — a tropical fruit also known as egg fruit — for a smooth, mellow, sweet-tropical taste. The standard recipe is sweetened with erythritol, a natural sugar alcohol, rather than sugar or honey, which supports a lower-sugar position on the label.

The 355ml sleek can is a tall, slim format popular for functional and vitamin drinks aimed at younger, urban and on-the-go shoppers; its shape reads as modern and premium and gives a full 355ml surface for branding. Because canistel is an unusual flavor on the vitamin-drink shelf, it offers a genuine point of difference for a private-label range rather than another standard orange or lemon vitamin drink.

Sourcing, recipe development, can printing, filling and export are handled within ZhenXi's own facilities, so the specification stays consistent from approved sample through to the shipped container.

What canistel actually is

Canistel (Pouteria campechiana) is a tropical fruit native to Central America and grown across Southeast Asia. Its common English name is "egg fruit," because the ripe flesh is a rich yellow-orange with a soft, dry, custard-like texture that resembles a cooked egg yolk — the name is about color and texture, not about eggs. On the palate it is sweet and mellow, with notes often compared to sweet potato, pumpkin custard and mango. That gentle, dessert-like sweetness is what makes it work as a smooth, distinctive drink flavor.

Why it is a smart differentiation flavor

Most vitamin C drinks are orange, lemon or mixed citrus. Canistel sits outside that cluster, so it gives a private-label brand a genuinely different flavor story — exotic, tropical, and memorable — without needing an artificial gimmick. For buyers targeting markets already familiar with the fruit (parts of Southeast Asia, and tropical-fruit-curious consumers elsewhere), it can be a strong hook; for other markets it is best introduced with a short on-pack explanation of what egg fruit tastes like.

Why erythritol as the sweetener

The standard recipe uses erythritol, a naturally occurring sugar alcohol, instead of sugar or honey. Erythritol carries almost no calories and has a clean sweetness, which lets the drink hold a low-sugar or reduced-calorie position — useful in the growing number of markets with sugar taxes or front-of-pack sugar warnings. The exact sweetness and any sugar claim are set to your destination market's rules for each order.

A note on claims

Vitamin C is added as a fortification ingredient. Beyond a permitted, substantiated statement such as "source of vitamin C" where the level qualifies, we do not print immunity, antioxidant, anti-aging or other health or therapeutic claims — those require specific substantiation and are tightly regulated. On-label wording is set only to what your recipe and documentation support in the destination market.

Position on vitamin C fortification, not health cures

A vitamin C drink can carry a permitted, substantiated claim such as "source of vitamin C" or "high in vitamin C" where the level qualifies under the destination market's rules. It should not carry immunity, antioxidant, anti-aging or blood-sugar claims — those are health/medical claims that most markets restrict for ordinary beverages and that invite enforcement. A clean, honest fortification message is both safer and more durable for a brand.

Sweetener choice drives the label

Whether you sweeten with sugar, erythritol or another sweetener changes both taste and the on-pack story. Erythritol supports a low-sugar or reduced-calorie claim and helps in sugar-tax markets, but sweetness perception differs from sugar, so sample at the serving temperature customers will use. Decide the sweetener and any sugar claim per destination before artwork sign-off.

Confirm the flavor and allergens up front

An unusual flavor like canistel needs a clear on-pack explanation in markets where it is unfamiliar, and the full ingredient list must be checked for any regulated allergen before the label is finalized. Lock the flavor description and allergen declaration early so artwork and documentation are right the first time.