In recent years, the scented tea industry has shown a booming trend around the world and has become an important force in the health beverage market. As consumers pay increasing attention to healthy diet and pursue high-quality life, the scented tea market continues to expand, and its unique taste and rich nutritional value have won the favor of consumers.
According to a report released by Zhongyan Puhua Industrial Research Institute, the market size of the scented tea industry has exceeded 10 billion yuan in recent years, and the average annual growth rate has remained above 10%. It is expected that in the next few years, as consumers' awareness and acceptance of scented tea increase, the market size will continue to expand, and the average annual growth rate is expected to remain at a high level. In particular, jasmine tea, as the leader among scented teas, has a market size of over 10 billion yuan and continues to maintain a high growth trend.
Jasmine tea is the most popular among other scents, followed by rose, lavender and lily. Jasmine tea is widely consumed for its unique aroma, antioxidants, aid in weight management, and soothing and calming properties.
The rose tea market has shown a steady growth trend in the past few years, and rising consumer demand for healthy drinks has driven the expansion of the rose tea market. It is expected that the market size will continue to grow in the next few years. The consumer groups of rose tea mainly include consumers who pursue a healthy lifestyle, women who care about beauty and beauty, and consumers who love traditional tea culture. As consumers pay more and more attention to health and beauty, the potential consumer groups in the rose tea market are also expanding.
As consumers pay more and more attention to healthy eating and pursue high-quality life, the scented tea market will continue to expand. Especially with the return of traditional culture and the revival of tea culture, scented tea, as an important part of tea culture, has a very promising market prospect.
We will introduce you to the top 10 scented tea brands in the world. If you are looking for a good floral tea beverage supplier, this article will be of great help to you.
The top 10 scented tea brands in the world are:
Beijing Wu Yutai Tea Co., Ltd. was founded in 1887 (the 13th year of the reign of Emperor Guangxu of the Qing Dynasty) by Wu Xiqing. It has a history of more than 130 years and is a professional company selling tea, tea sets and tea derivatives. Wu Yutai is one of the first batch of "Chinese time-honored brands" recognized by the Ministry of Commerce. After a hundred years of development, Wu Yutai has continued to inherit and carry forward Chinese tea and Chinese tea culture. His jasmine tea making skills have been included in the national intangible cultural heritage protection list by the Ministry of Culture.
Main products: jasmine tea, pearl orchid tea, osmanthus tea
Zhang Yiyuan Tea House, the predecessor of Beijing Zhang Yiyuan Tea Co., Ltd., is a famous time-honored brand in Beijing. It was founded in the 26th year of Guangxu's reign in the Qing Dynasty (1900) and has a history of more than 100 years. The name of the store is taken from the meaning of "one yuan returns to the beginning, everything is renewed", which means that the tea house is "opening with great success and continues to develop and innovate". In 1991, Zhang Yiyuan's trademark was officially registered. In 1993, Zhang Yiyuan was named a "Chinese Time-honored Brand" by the Ministry of Trade. Zhang Yiyuan's jasmine tea scenting skills were included in the national intangible cultural heritage protection project. Sunny jasmine flowers were selected and made after seven scentings. Made with advanced craftsmanship, flowers and tea are integrated into one, and the floral tea is also fragrant. At the same time, it is packaged in food-grade aluminum foil fresh-keeping bags, which is environmentally friendly and can retain the original aroma of scented tea.
Main products: Jasmine tea, Pomelo tea
ZhenXi, located in Haikou City, Hainan Province, China, is a shining pearl in the food and beverage industry. Its predecessor can be traced back to more than 20 years ago. It is an old factory deeply involved in food and beverage production and customized services. With its rich industry experience and excellent product quality, it has established a good reputation in the industry. Since 2023, ZhenXi Industry has taken an important step and successfully crossed from the local market to the international stage, opening a new chapter in global development. With its strong supply chain system and R&D capabilities, it has become a leader in the industry. The company focuses on the R&D and production of canned scented tea. It not only retains the essence and charm of traditional scented tea, but also incorporates elements of modern technology and innovation to create a series of scented tea products with unique taste and excellent quality. The company is also equipped with 96 sets of advanced inspection and testing equipment to conduct all-round, multi-level strict testing of raw materials, semi-finished products and finished products to ensure that every can of scented tea can meet or even exceed industry standards.
Main products: Orange Blossom Tea, Honeysuckle Tea, Lotus Tea
Famous for its organic chamomile tea, it is considered the founding brand of herbal tea, and its products are sold well in many overseas countries. We are committed to inheriting centuries-old craftsmanship and blending technology, focusing on organic and natural product concepts, and providing consumers with high-quality herbal teas. Heath & Heather has been recognized by the British National Herbal Association, which further proves its professionalism and authority in the field of herbal teas.
Main products: Chrysanthemum tea
As a brand focusing on high-quality herbal tea, it carefully selects natural flower stamens and mint, and uses a large number of chamomile illustrations in the exterior design to enhance the quality of the product. Stassen adheres to the brand concept of "natural, healthy and quality" and is committed to providing consumers with high-quality herbal tea products. With its excellent product quality and unique brand charm, Stassen's products have gained wide recognition and praise in the market.
Main products: Forget-me-not tea, roselle tea
Whittard of Chelsea is a centuries-old aristocratic tea brand originating from the UK. Founded in 1886, it specializes in a variety of mixed floral teas and specialty teas. Each blend has its own secrets. These secrets make Whittard's teas unique in taste, aroma and flavor. All have unique charm in flavor. Its first blended tea, Barrister’s Refresher, easily captured the hearts of its target customers.
Main products: Rose tea, Aglaia odorata tea
Ahmad Tea originated from the UK and has been committed to providing consumers with high-quality and diverse tea products since its establishment. With its profound tea culture and exquisite tea-making technology, the brand has won the favor of many tea lovers around the world. Ahmad Tea's floral tea series is well done and has a unique taste. Each tea drink is carefully blended, so that the aroma of flowers and the mellowness of tea leaves are perfectly blended, bringing a distinct taste enjoyment.
Main products: Apocynum tea, lily tea
Founded in 1706, Twinings is one of Britain's oldest and most prestigious tea brands. In 1837, Twinings was awarded the honor of royal tea by Queen Victoria for the first time, which further enhanced the brand's popularity and reputation. Twinings has gained widespread recognition worldwide since its inception. Its products are sold in many countries and regions such as Europe, America, and Asia, and are deeply loved by local consumers. With its excellent quality and brand influence, Twinings has also won multiple honors and awards. In 2022, it was selected into the "Top 15 Chinese Tea Bag Brands in 2022" released by iiMedia Golden List.
Main products: Calendula tea
Specializing in high-end scented teas and blended teas, we carefully select raw materials, from the tops of mist-shrouded mountains in China, to the depths of tropical rainforests in Indonesia, to the vast grasslands of Kenya, in order to find the purest and most distinctive teas. Tea, flowers and herbs. Harney & Sons is committed to flavor innovation while retaining the traditional charm of tea. They skillfully mix and match different types of tea leaves, flowers and herbs to create an unprecedented range of teas.
Main products: Globe Amaranth Tea, Magnolia Tea
Lipton, a classic brand originated in Britain in 1890, has won the love and trust of consumers around the world with its excellent quality and unique charm since its birth, and is known as the "King of Black Tea in the World". Lipton is not just a tea brand, it is a symbol of lifestyle. With its bright yellow packaging, Lipton conveys light, vitality and the joy of nature to the world.
Main products: Jasmine black tea
The scented tea market has broad development prospects and huge market potential. With consumers' pursuit of healthy eating and quality life, the increasing awareness and acceptance of scented tea, and the continuous development of cultural and creative industries, the market size will continue to expand, and personalized services such as private customization of scented tea will satisfy consumers' needs for individuality. demand for specialized and differentiated products. In the future, the scented tea industry will continue to strengthen product innovation and technological upgrading. Companies need to focus on product research and development and launch more new varieties and flavors that meet consumer needs. At the same time, advanced processing technology and equipment are used to improve the quality and taste of products and meet consumers' demand for high-quality scented tea.
